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An Introduction to Ebay Selling
Success in any business is built on a foundation of customer service. eBay is no exception - every day thousands of eBay buyers register. I have a simple strategy that I use in all my auctions called the "eBay Welcome". Follow it and your repeat...
Boosting Your eBay Auction Profits: Just Add Audio
Are You Getting The Highest Possible Profits From Your Ebay
Auctions? Here's a tip: Add audio to your auctions.
According to a recent report, adding audio to your eBay
auctions could increase bids by as much as 22% over auctions
without audio. ...
Dropship Your Way To Ebay Success
Dropshipping is a topic that I first addressed in my column way back in April, 2003, which is decades ago in Internet years. But with the continuing growth of eBay and it's positioning of itself as a viable way for anyone looking to launch an...
How not to Sell ebooks on Ebay
Over the New Year I spent over £15 on ebay and bought over 25,000 ebooks. Surprised? Don’t be. We did it on purpose. Most of these ebook packages are a complete waste of space and I mean that with conviction – they will sit on your hard drive, never...
Turn Your "Rusty Junk" Into eBay Gold
Often times people to stop to realize the income potential of their "junk". And, when they DO decide it might be worth selling, they never give eBay a second thought. As I preach over and over again to my customers, don't ever think that you...
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10 Tips For Increasing Your Ebay Response.
So you've got the buyer in front of your auction, and they've
read the description. They're must be interested, or they
wouldn't be looking... but just how can you push them over that
line and make them leave a bid? Read on for some tips.
Improve your picture: In all that description writing, you might
have missed the vital importance of your item's picture. A
picture with bad lighting or an intrusive background looks
amateurish and won't make anyone want to buy from you.
Add an About Me page: You'll be surprised how much you can
reassure bidders just by creating an About Me page and putting a
little bit about yourself on your business on there. You can
also have a few special offers there for people who bother to
look at the page, and let people subscribe to your mailing list
so that you can email them updates.
Use SquareTrade: Signing up at SquareTrade and displaying their
logo on your auctions shows that you are committed to have them
resolve any disputes that arise. You always see this on
PowerSellers auctions - it makes you look more professional.
Write terms and conditions: Have the 'small print' clearly
visible on all your auctions, giving details of things like
shipping times and prices, your refund policy, and any other
business practices you might have. This helps build confidence
with buyers.
Show off your feedback: Copy and paste a selection of the
feedback comments you're most proud of to each item's
description page, instead of making bidders go and look for it.
If you have 100% positive feedback, be
sure to write that on
every auction too.
Add NR to your titles: If you have extra space in a title, put
'NR' (no reserve) on the end. Bidders prefer auctions that don't
have a reserve price, and doing this lets them see that yours
don't.
Benefits not features: Make sure your description focuses on the
benefits that your item can give to the customer, not just its
features. This is a classic sales technique. If you have trouble
with this, remember: 'cheap' is a feature, 'save money' is a
benefit.
List more items: If you want more people to respond to your
items, then list more items! You might find you have better like
listing items at the same time, instead of one-by-one. There's
no need to use a Dutch auction - you can just keep two or three
auctions going at once for an item you have more than one of in
stock.
Accept unusual payment methods: To reach those last few buyers,
accept payment methods that many sellers don't, like cheques.
Buy some upgrades: The best upgrade is the most expensive one,
which makes your item appear first in search results. In crowded
categories, you might find that this is worth the money.
Once you've got some buyers, you want to keep them coming back
to you. The next email will show you how to turn one-time buyers
into long-term customers.
About the author:
Kirsten Hawkins is an Ebay and internet auction enthusiast from
Nashville, TN. Visit http://www.auctionseller411.com/ for more
great tips on how to make the most from Ebay and other online
auctions.
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